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JOB TITLE
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ADVERTISING PRODUCTION MANAGER
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JOB POSITION
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PRODUCTION MANAGER, ADVERTISING
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JOB INDUSTRIES
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PROFESS. & KIN.
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JOB DESCRIPTION (DUTIES, RESPONSABILITIES AND TASKS)
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- Examines layout proofs for quality of printing and conformance to layout. .
- Writes instructions for final margin widths and type sizes, and submits layout for printing.
- Assigns personnel to mount printed copy and illustration on final layouts, coordinating assignments with completion of art work to ensure that schedules are maintained.
- Reviews proofs of printed copy for conformance to specifications.
- Submits copy and typography instructions to printing firm or department for typesetting.
- Determines arrangement of art work and photographs and selects style and size of type, considering factors such as size of advertisement, design, layout, sketches, and method or printing specified.
- Coordinates activities of design, illustration, photography, pasteup, and typography personnel to prepare advertisements for publication, and supervises workers engaged in pasting up advertising layouts in art department or studio.
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